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Rosalie Lavoie

Account Executive

«As a communicator, my day-to-day goal is to optimize the communication practices of my clients by applying a savvy blend of creativity and strategic thinking.»

Recently graduated from the Université du Québec à Montréal with a bachelor’s degree in public relations, Rosalie stands out for her passion for writing and strategic management as well as her versatility and motivation.

As part of her studies, Rosalie completed a previous internship in public affairs and social media with Loto-Québec, where she got to deal with media relations, Web management and monitoring, and business copywriting. The experience helped her deepen her understanding of external communications and digital social media as she put her finger on the pulse of communications issues at an innovative and dynamic public corporation.

Rosalie’s concern for promoting excellence in communications led her to get involved with the International Association of Business Communicators (IABC) for its 2018 World Conference in Montreal. It was also an opportunity to hone her management skills with an international organization serving thousands of members.

Both versatile and creative, she has distinguished herself in her commitment to delivering optimal results through mandates for numerous clients such as Molson, Tourism Australia, Loblaws, KAO and the Rideau Hall Foundation. She has built her expertise in event management, press relations, strategic communications and digital communications, among others.

It was her natural interest in culture, political communications, and public affairs that brought her to Citizen. Rosalie is always looking for new experiences and challenges and gives her all to attain optimal results in everything she does.

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